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New Balance U9060GRY (Grey)
Regular price 189,99 €Sale price 189,99 € Regular priceUnit price per -
New Balance M1906AD (Gray / Beige)
Regular price 189,99 €Sale price 189,99 € Regular priceUnit price per -
New Balance MR530SG (White / Grey)
Regular price 119,99 €Sale price 119,99 € Regular priceUnit price per -
New Balance MR530EMA (White)
Regular price 119,99 €Sale price 119,99 € Regular priceUnit price per -
New Balance M991CGB Made in England (Brown / Beige)
Regular price 149,99 €Sale price 149,99 € Regular priceUnit price per229,99 €Sale -
New Balance OU576PGL Made in UK (Grey / Weiß)
Regular price 164,99 €Sale price 164,99 € Regular priceUnit price per219,99 €Sale -
New Balance M991WIN Made in UK (Grey / Brown)
Regular price 159,99 €Sale price 159,99 € Regular priceUnit price per249,99 €Sale -
New Balance U998GR Made in USA Core (Grey / White)
Regular price 155,99 €Sale price 155,99 € Regular priceUnit price per239,99 €Sale -
New Balance U327WCG (Grey)
Regular price 77,99 €Sale price 77,99 € Regular priceUnit price per129,99 €Sale -
New Balance OU576OW Made in UK Contemporary Luxe (Cream)
Regular price 159,99 €Sale price 159,99 € Regular priceUnit price per239,99 €Sale -
New Balance M991OW Made in UK Contemporary Luxe (Cream)
Regular price 174,99 €Sale price 174,99 € Regular priceUnit price per249,99 €Sale -
New Balance W990GL6 Made in USA (Grey / White)
Regular price 174,99 €Sale price 174,99 € Regular priceUnit price per249,99 €Sale -
New Balance MR530ZO (White / Mint)
Regular price 84,99 €Sale price 84,99 € Regular priceUnit price per119,99 €Sale -
New Balance BB550PWG (White / Cream)
Regular price 74,99 €Sale price 74,99 € Regular priceUnit price per149,99 €Sale -
New Balance MT580GNV (Grey)
Regular price 94,99 €Sale price 94,99 € Regular priceUnit price per149,99 €Sale -
New Balance WMNS BBW550SG (White / Green)
Regular price 74,99 €Sale price 74,99 € Regular priceUnit price per149,99 €Sale -
New Balance MT580VTG (White / Beige)
Regular price 79,99 €Sale price 79,99 € Regular priceUnit price per159,99 €Sale -
New Balance CT302RS (White / Grey)
Regular price 69,99 €Sale price 69,99 € Regular priceUnit price per129,99 €Sale -
New Balance WMNS BBW550ST (Cream / Brown)
Regular price 69,99 €Sale price 69,99 € Regular priceUnit price per169,99 €Sale -
New Balance M991TLK "Pacific" Made in UK (Green / White / Grey)
Regular price From 159,99 €Sale price From 159,99 € Regular priceUnit price per229,99 €Sale -
New Balance OU576FLB Made in UK (Grey / Beige)
Regular price 169,99 €Sale price 169,99 € Regular priceUnit price per239,99 €Sale -
New Balance BB480LPH (White / Pink)
Regular price 49,99 €Sale price 49,99 € Regular priceUnit price per99,99 €Sale -
New Balance M991FLB Made in UK (Grey / Brown)
Regular price 174,99 €Sale price 174,99 € Regular priceUnit price per249,99 €Sale -
New Balance M990BK6 Made in USA (Black / White)
Regular price 199,99 €Sale price 199,99 € Regular priceUnit price per249,99 €Sale -
New Balance W991BGW Made in UK (Brown)
Regular price 134,99 €Sale price 134,99 € Regular priceUnit price per229,99 €Sale -
New Balance MT580RTB (Brown / Green)
Regular price 74,99 €Sale price 74,99 € Regular priceUnit price per149,99 €Sale -
New Balance MR530 SG (White / Blue / Silver)
Regular price 99,99 €Sale price 99,99 € Regular priceUnit price per119,99 €Sale -
New Balance WMNS Athletics Woven Pants (Light Pink)
Regular price 29,99 €Sale price 29,99 € Regular priceUnit price per69,99 €Sale -
New Balance Athletics Color Block T-Shirt (Blue / Yellow)
Regular price 14,99 €Sale price 14,99 € Regular priceUnit price per29,99 €Sale -
New Balance Athletics Fleece Pants (Grey)
Regular price 26,99 €Sale price 26,99 € Regular priceUnit price per69,99 €Sale -
New Balance Athletics Fleece Pants (Navy)
Regular price 26,99 €Sale price 26,99 € Regular priceUnit price per69,99 €Sale -
New Balance Athletics Prep Shorts (Black)
Regular price 22,99 €Sale price 22,99 € Regular priceUnit price per54,99 €Sale
History of the brand
William J. Riley was one of many English immigrants living in Boston, Massachusetts in 1906. He had trained as a shoemaker in his homeland and wanted to help people with foot problems in America. The idea came to him in his garden. Watching his chickens, he was amazed at how easily they could keep their balance with three toes. This is how he is said to have come up with the idea of naming his new shoe „New Balance“. In the middle of the economic crisis, the young entrepreneur Arthur Hall joined them and they moved the company to Cambridge, Massachusetts. They produced their shoes specifically for athletes in baseball, basketball, tennis, boxing and running. In the 1950s Hall's daughter took over the company and organised one of the first charity drives. The money raised went to the American Red Cross. This was just the beginning of the ever popular New Balance charity events. The year 1961 went down in New Balance sneaker history. It was the year when the Teackster was the most worn shoe in the American sports scene and colleges. In the mid-70s, Hall's daughter sold the company to a young man, Jim Davis, for $100,000. The company consisted of 6 employees who made 30 shoes a day. In the early 80s the first international sales office opened in London and the first European factory in Great Britain. By its 100th anniversary in 2006, New Balance had over 2,800 employees on all continents. The brand is still one of the four largest sports brands in the world.
Influence on the fashion scene
New Balance has spread like wildfire and become a fashion statement. Everyone knows them, the New Balance. Even if you shouldn't have an immediate image in mind. At the latest when you are told that these are the shoes with the N on the outside, everyone knows which shoe it is.
Top models of the brand and their special features
The range includes not only running and walking shoes but also lifestyle models. The die-hard user will know the popular models such as The 576, The 577 and The 1500. The 576 has achieved cult status in both New York and Tokyo. The 577 is the ultimate running shoe and has been unmatched since 1989. It has become an all-time classic in many different target groups. The 1500 is still a fan favourite. The most stable and technically advanced running shoe, with its midsole, stands out a little from the usual design.
Prominent New Balance wearers
The shoes go with everything because of the wide range of colours. And even celebrities wear them with dignity. Best times have been run in New Balance shoes. Not only famous athletes like Andre Ethier (baseball) and Matt Bonner (basketball) swear by their New Balance shoes, but also record runners like Khalid Khannouchi. He is the third fastest marathon runner. Of course, he was wearing New Balance shoes. They are also the icing on the cake for other stars. Above all, Steve Jobs was a self-confessed New Balance wearer. Women like Megan Fox also have New Balance shoes in their wardrobes. And Heidi Klum is the German New Balance model.